Barcode Search Technology and Blogs Will Blur Line Between Online and B&M Retail

[mandy]

...blogs are soon going to influence buyers of your products in the offline world.

Yes you read that correctly; ‘the offline world.’ A new technology has been slated to emerge within the next 2 years that will blur the lines between the web and the real world and make blogging and in-turn SEO even more of a necessity for retailers. The key to this new world will be the popular cell phone and the emergence of barcode search technology...

With the emergence of this technology every vendor with an inch of respect for the Internet will have to create their own review blog where they will need to provide incentives for consumers to post product/service reviews. That’s right, not only will vendors have to provide a better product but they will need to ask consumers to help them promote it...

full article: http://isedb.com/db/articles/1367/