Web retailers cast a wider net with bigger and better affiliate marketing

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Web retailers cast a wider net with bigger and better affiliate marketing

10-01-2005, 09:51 AM,

Post: #1

mandy Offline

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Web retailers cast a wider net with bigger and better affiliate marketing

Quote:Though its not as big a part of their overall sales and marketing program as paid search or e-mail, affiliate marketing is an effective strategy to build broader brand awareness and drive motivated buyers to business-to-consumer e-commerce sites

http://www.internetretailer.com/article.asp?id=16248

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