What search marketers should know about early vs. late December

[mandy]

The sweet spot in effective search engine spending will change as the holiday shopping season progresses

In early December, shoppers may still be looking at general or category keywords, but as the holiday draws near, searches on brand- or product-specific keywords will grow

http://www.internetretailer.com/dailyNews.asp?id=16230

[xppman]

I'm too cheap to spend money with the so called CPC types.
Been there tried that.
I'm on page 1 or two of just about every search engine that comes bundled with
the MS Explorer browser.

I’m on page two of Goggle right now. I got to work on that. Hmmmmm
Wow.........
I’m number one and five spots on Froggle right now. Cool.