Google Checkout and Shopping Comparison Engine Conversion Tracking

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Google Checkout and Shopping Comparison Engine Conversion Tracking

12-24-2006, 11:12 AM,

Post: #1

mandy Offline

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Google Checkout and Shopping Comparison Engine Conversion Tracking

Quote:Dear Shopping Comparison Engines,

Sometimes you donÂt listen to your merchants that clearly, but you do pay a little more attention to me. So I want to pass along some adviceÂ

That nice little piece of JavaScript code which you ask merchants to place on their checkout page to track sales is not properly tracking sales through Google Checkout. And if you hadnÂt noticed, Google Checkout is already a strong driver of sales for many small and medium sized merchants.

Which means that the conversion rate which you are reporting through that code is wrong for any merchant doing any business through Google Checkout...

full article: http://www.comparisonengines.com/2006/12...-checkout/

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