Digg users are Lousy Ad Clickers (compared to Google users)

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Digg users are Lousy Ad Clickers (compared to Google users)

04-11-2007, 09:51 AM,

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mandy Offline

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Digg users are Lousy Ad Clickers (compared to Google users)

Quote:One of the observations raised at Elite Retreat San Francisco was: Digg Users are lousy ad clickers. So I decided to put this theory to the test using data from the billion+ ads served by Chitika over a 31 day period.

For the impatient, here is the take-away message:
Digg Traffic is more than 3 times Less Likely to Click on an Ad than Google Traffic...

full article: http://chitika.com/blog/?p=162

related comments: http://www.shoemoney.com/2007/04/09/chit...affic-ctr/

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