YPN does away with PSAs, introduces Run of Network ads instead

[mandy]

Yahoo Publisher Network changes

YPN does away with PSAs, introduces Run of Network ads instead

If you have ever had a PSA problem with AdSense, you will be pleased to hear that YPN is no longer running PSAs - otherwise known as Public Service Ads

There is not a list of RON advertisers, nor is there an easy way to tell if they are RON advertisers or simply a case of targeting gone awry.

full article: http://www.jensense.com/archives/2005/10...way_w.html

[bargainbloodhound]

Is there really a difference between PSAs and RONs? The revenues that the average RON ad generates are usually close to nonexistent if its a CPC ad because EVERYONE has already seen it on EVERY fr_k'n site they've visited that day and so the odds of them clicking on it are nada zilch zippo