Copyright Law for Search Marketers

[mandy]

2 part article:

Search marketers will almost certainly run into copyright issues at some point in their careers. They may be the victim, finding their own optimized content duplicated without permission and showing up in targeted search results. Or they may be an infringer, stealing copyrighted content from others and finding themselves subject to penalties by the search engines and the courts.

There are some legal fundamentals and procedures that search marketers should know about to protect copyrighted material online and prevent copyright infringement...

part 1: http://searchenginewatch.com/showPage.html?page=3627142

In the previous article, we covered the law fundamentals search marketers should know about online copyrights. This next article covers important tips and tactics by online intellectual property attorneys, and legal counsel for the search engines, for both protecting your own copyrighted material and respecting the copyrights of others...

part 2: http://searchenginewatch.com/showPage.html?page=3627153