Interview with domain name investor Frank Schilling

[mandy]

What makes domain names so powerful from an investment standpoint?
Several things.. When you build on a domain name you are the master of your destiny because you are not beholden to anyone else's platform. It's the Internet comparison to owning the building vs. leasing from a landlord. Internet law is new and undefined. Google and Ebay can be brutal landlords changing rules or algorithms that put you back out on the street without notice. If you own a powerful generic name or name phrase; you will get internet traffic independent of what the search engines and auction marketplaces try to do to you...

full article: http://www.seobook.com/archives/002242.shtml