Ecommerce: Will a Few Enhancements Do The Trick or Do You Need a New Platform?

[mandy]

As an online retailer, you need to determine return on investment (ROI) across the business -- customer experience can't be your only benchmark for deciding how to improve the Web site. When starting the evaluation process, first benchmark your site statistics against the industry averages to get a rough idea of your performance. Some industry averages that deserve consideration include the following:

    * Site uptime better than 99.88 percent (should be shooting for 99.95 percent or better)
    * Sub-second page loads
    * Better than a 3 percent conversion rate
    * Shopping cart abandonment under 60 percent
    * Average order size uplift year over year of 4 percent (excluding price increases)
    * Site maintenance cost growing 15 percent year over year

full article: http://ecommercetimes.com/story/A-Better...65606.html

[UKMagento]

Excellent ecommerce platform you provide but i just prefer Magento on my website.


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