Advice for webmasters who want to adopt a SEO strategy that produces results

[mandy]

Interview with with strategy consultant and SEO guru Jason McQueen discusses SEO strategies, and gives advice to webmasters on a limited budget on how to implement a SEO plan that produces results.

It's important as an SEO to know where the keyword density stands for a given page. That means the number of keywords per page and per relevant topic. If you have a page that's selling radios, you want to explain that in your content and talk about the benefits of having a radio. But you don't want to over-talk and stuff the page with keywords to the point where the algorithm will pick it up and eliminate it because of an "illegal practice." This would be keyword stuffing.

I also want to discuss linking with concern to the algorithm itself. Not only is keyword density ratio important as far as the algorithm is concerned, linking is as well. Google is particularly interested in a site's linking schema — meaning a site's inbound links. These are more important to Google than outbound links. It's not just about getting an inbound link, but a relevant inbound link for a site...

full article: http://www.webmonkey.com/06/16/index3a.html
podcast version: http://sonibyte.com/audio/354.mp3