The biggest problems faced by ecommerce software is search engine visibility

[mandy]

By and large, the biggest problems faced by ecommerce software is search engine visibility. The problem arises as the result of major search engines being unable to crawl the entire contents of a shopping system.

A major contributor to this problem is the use of what is known as session id's...

A session id cannot be dropped into the address bar of a browser and result in the rendering of a particular product page. The pages viewed by the visitor to the web site do not physically exist on the server, instead they are dynamically generated on the server side, rendered and served to the client (visitor) machine as viewable html.

This is the root of the search engine problem. As the pages do not physically exist on the server, and the url of each page rendered contains a unique session id which cannot be replicated, the search engines cannot find (or crawl) the catalog of the ecommerce system...

full article: http://www.webpronews.com/expertarticles...icult.html