Selling Shoes Online...

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Selling Shoes Online...

10-23-2006, 08:24 AM,

Post: #1

mandy Offline

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Selling Shoes Online...

Quote:EARLY in the first e-commerce boom, there was a widespread idea that shoes just didnt fit in. No one wanted to buy shoes online, the thinking went, because getting a pair to fit is tricky and no one wants the expense and hassle of returning shoes through the mail.

That conventional wisdom was upended by Zappos.com, the online shoe seller based in Las Vegas that opened for business in 1999. Sales for the privately held company are on track to reach $600 million, up from $370 million last year, according to Alfred Lin, the companys chairman and chief financial officer...

full article: http://www.nytimes.com/2006/10/23/technology/23ecom.html?_r=1&oref=slogin

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