How Comparison Shopping Search Engines Differ from Conventional Search

[Kristijntje]

One in three online users visit a comparison shopping engine during the holidays, and Internet entrepreneurs should understand how they differ from conventional search engines...

The comparison engine is a different animal than the general purpose search we know and love at a variety of sites. Comparison shopping engines aim to accomplish what would take a human visitor multiple trips to a number of websites to complete...

o get listed with these services, a retailer will have to create a data feed, and send it to those engines...

Crafting these feeds can be a labor intensive process, but an organized retailer probably has this information stored in a database and can export it to a spreadsheet quite readily. Understanding the requirements of the engines before submitting the feed will save a lot of headaches, so grab their feed specs and learn them thoroughly...

full article: http://www.webpronews.com/insiderreports...opper.html