Ecommerce Website Business Profile

[Kristijntje]

Santa Claus would say you can't have it both ways, but Jennifer Perkins proves him wrong: The Texas native is decidedly nice, but also naughty — and skyrocketing in popularity, thanks to an e-commerce Web site with a cult-like following that she's parlaying into a brand with endless extensions.

Perkins, 32, is founder of the Naughty Secretary Club, which sells handmade jewelry, purses and fashion accessories to thousands of hip, indie high school and college girls, averaging tens of thousands of hits daily. She's one of nine members of the Austin Craft Mafia, a consortium of young female business owners in the fashion, art and craft industry with a do-it-yourself ("DIY") mantra...

full article: http://www.ecommerce-guide.com/solutions...hp/3665496