Ecommerce: identifying this season's product and promotional hits

[mandy]

t's beginning to look a lot like Christmas -- at least on major retailers' Web sites. Banner ads are popping up on major e-commerce sites -- including Amazon.com and Wal-Mart.com -- highlighting top-selling computers, DVDs, toys and consumer electronics items as well as offering hints to help shoppers find something special for friends and loved ones. Yet while this year's online sales are once again expected to set new benchmarks, identifying this season's product and promotional hits is not as easy as it was in 2006...

Deep-pocketed customers are often drawn to technology-based products. "Digital photo frames, digital cameras, laptops and GPS systems are products that we expect to do well this year," said Chris Madaus, vice president of marketing for Staples Business Delivery. Home entertainment systems have been popular in the past few years...

full article: http://ecommercetimes.com/story/E-Tailer...60205.html

A related article:

Computers are the most-desired gifts among adults this year, according to the CEA's 14th Annual CE Holiday Purchase Patterns study...

Along with computers in fourth place, teens' lists included MP3 players in the second spot, video games at No. 3, and cell phones at No. 5...

In addition to asking consumers what they hoped to receive over the holidays, the CEA also asked what gifts they planned to give. Among the top gifts there were video game systems, additional memory for cameras, MP3 players, DVD players and digital cameras...

full article: http://ecommercetimes.com/story/Tech-Gif...60188.html