UK E-tailers to Lose £1bn in Christmas Sales Due to Poor Communications

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UK E-tailers to Lose £1bn in Christmas Sales Due to Poor Communications

12-14-2005, 10:18 AM,

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mandy Offline

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UK E-tailers to Lose £1bn in Christmas Sales Due to Poor Communications

Quote:Poor communication is costing British online retailers up to £1bn in Christmas sales this year.

...although internet shopping is experiencing unprecedented growth in 2005, retailers face losing approximately 20 per cent of their potential sales this holiday season.

...more than half of all potential transactions that are not followed through are being abandoned because customers feel they lack enough information to finish the sale.

full article: http://www.theregister.co.uk/2005/12/14/...ompetence/

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