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***mandy*** · 01-31-2007, 11:17 AM,

Quote:Mistake #1: using your home page as the landing page...
Mistake #2: failing to bid enough to secure a top spot...
Mistake #3: failing to make the ad copy specific...
Mistake #4: not aligning the landing page with searchers keywords...
Mistake #5: not bothering with testing...

full article: http://multichannelmerchant.com/webchann..._01302007/

thentavius · 01-31-2007, 04:48 PM,

Or, you could just sign up. That's a good waste of money.

DecorativeDishes · 01-31-2007, 06:16 PM,

Quote:Or, you could just sign up. That's a good waste of money.

Ditto for me.

eBay CORE listings are a better use of money for me. I get clicks AND a sale (an expensive sale, but it's better than the nothing from adwords). I got an upsale from an auction winner checking out through my cart the other day too Mrgreen

. Kim

**amy** · 01-31-2007, 09:34 PM,

Quote: I got an upsale from an auction winner checking out through my cart the other day too

I used to love it when someone would buy a $3 item on eBay and then spend $50 in our Marketworks store during checkout. ;D

Quote:Or, you could just sign up. That's a good waste of money.

There are free methods that are just as effective as PPC: free search, RSS feeds, blogs, etc.

thentavius · 01-31-2007, 11:04 PM,

Quote:There are free methods that are just as effective as PPC: free search, RSS feeds, blogs, etc.

Yep. That's what I'm trying to focus on.

DecorativeDishes · 02-01-2007, 01:28 AM,

I got a nice sale from Stylefeeder today. Smileydancing

Kim